Brief Overview

The WalkMe Communication Center lets you create and send notifications throughout your organization, including to specific audiences.

Audiences let you define exactly who should receive a notification — your entire organization, a specific team, or a regional group. With Audiences, you can target any part of your organization directly.

The Audiences page lists all created audiences with the following information:

• Name: As defined during audience creation
• Active Recipients: Number of employees in the target audience who were active in the last 30 days. Learn more about recipient statuses.
• Notifications: Number of notifications sent to this audience
• Audience Creator: The person who created the audience
• Date Created and Date Modified: The dates the audience was created and last modified

WalkMe Communication Center

How to Create an Audience

Step 1: Create New Audience

1. Go to the Audience page
2. Select New Audience
3. In the Create Audience panel, enter a name for the audience
   • Optionally, add a short description

Step 2: Add Properties and Filters

1. Under Audience Rules, select the properties and filters relevant to your audience
   • Tip: To create a custom group, select individual users by their IDs (emails). Hover over a filter to see the list of IDs associated with that property.
2. Use the rules is, is not, or like to narrow down your audience. This works similarly to the Condition Builder
3. Check the Total Recipients count to confirm it reflects your configuration. This updates in real time as you add or change properties:
   • Active recipients are users who opened the desktop menu in the last 30 days and are authenticated with WalkMe through IDP
   • You can search for specific recipients in the list
4. Select Create

How to Create and Send a Notification

How to View Audiences

After you've created your Audience, you can easily view who is included in the list.

1. Go to the Audience page
2. Select the audience you want to view — a panel opens with the list of recipient emails
3. Search for specific users using the search bar
4. Select Edit Audience to make changes

How to Edit Audiences

1. Go to the Audience page
2. Find the audience you want to edit
3. Select the Edit icon on the right
4. Edit the name or rules:
   • If there are active, draft, or scheduled notifications assigned to this audience, a message lists the affected notifications. Select the number to view them
   • Audiences with an active notification can't be edited until the notification is no longer active
5. Select Save