Roles & Permissions

Last Updated January 18, 2026

Brief Overview

The Roles & Permissions page in the Admin Center lets you manage user access through a clear role hierarchy with predefined permissions, reducing the need for custom roles.

Use Cases

  • Improve user management consistency across accounts
  • Standardize role distribution and hierarchy
  • Separate publishing permissions for production and test environments
  • Increase account security by limiting Admin access

Access

You can access and modify these settings from the Roles & Permissions page under User Management in the WalkMe Admin Center.

WalkMe Admin Center

How It Works

A role defines what a user can access and manage. The Roles page includes two tabs: Predefined Roles and Custom Roles.

Predefined Roles

Use predefined roles to quickly assign common permission sets. Each role includes a fixed set of permissions for standard use cases, such as building content, publishing, or managing users. Predefined roles help maintain consistency and reduce custom setup.

Available predefined roles:

  • Admin: Full control over the account, including settings and user management

  • Content Manager: Create and manage WalkMe content and settings, and publish to all environments

  • Builder: Create and manage WalkMe content without access to publishing or user management

  • Publisher: View WalkMe content and settings, publish to all environments

  • Content Creator: Create and edit WalkMe content without access to publishing
    Use case: Technical writer

  • Content Viewer: View WalkMe content and settings - Includes access to Insights
    Use case: Reviewer

  • Analyst: View WalkMe content and settings, have complete access to Insights
    Use case: Insights reviewer

  • Translator: Create and modify Text & Multi-Language content - No access to the WalkMe Editor

  • System Manager: Manage assigned systems and users without access to security or API keys - Can assign existing users only to systems they manage

Note

Products and capabilities that are not related to a specific role type won't display in the set of permissions.

Each role defines access to the following features:

  • WorkSpace: Permissions to perform actions on specific apps in the editor
  • Settings: Permission to save settings in the editor
  • Insights: Permissions to make changes in Insights
    • Note: It is possible to restrict access to Insights by setting the Insights role permission to None. Insights doesn't support the Read permission.
  • User Management: Admin permissions to see and manage content in the Admin Center
  • Edit Languages: Permission for Text & Multi-Language
  • Customize: Permission to perform actions in the Customize tab in the Editor
  • Publish: Permission to publish Editor content or settings
Session Playback (SAP only)


Permission to view or edit Session Playback access according to configuration and with Insights Access “Allowed”

Custom Roles

Use custom roles when predefined roles don't meet your needs. Custom roles let you create tailored permission sets across administrative, content, data, and publishing categories, giving you more control over user access.

Supported role permissions:

  • Administrative
  • Content
  • Data
  • Publish

Note

Each permission category includes its own set of access levels. Only permissions relevant to the selected category are displayed.

Administrative

Click to expand

Manage Users

None: No permission to all Admin Center capabilities

View Only: Can view users only

  • No ability to create new users, modify existing users, or assign users to systems.

Limited Access:

  • Can assign users only to systems they are assigned to
  • Can remove users only from the systems they are assigned to
  • Can't delete users from systems they are not assigned to OR from the entire account
  • Can't upgrade themselves to “Admin” role
  • Can't upgrade new or existing users to “Admin” role
  • Can't edit user last/first name
  • Can't edit login method
  • Can't force reset password
  • Can't create custom roles
  • Can't assign users to roles

Edit:

  • Create new users

  • Modify existing users

  • Assign users to systems

  • Have access to Users page in the Communication Center

Manage Systems

  • Limited Access:

    • Can view only systems they are assigned to

    • Can modify only the systems they are assigned to

    • Can access the activity log, only to the systems they are assigned to

    • Can't create new systems

    • Can delete and restore only assigned systems

Note

'Manage Users' is the primary permission required to access the Admin Center. If the value assigned for 'Manage Users' is set to 'None,' there will be no option to select a value for 'Manage Systems'.

Communication Center

Click to expand

My Notifications

None: No access to Communication Center. User can't see the Communication Center app in the side menu.

Edit: Access to 'My Notifications'. Users can create and edit their own notifications.

Note

If All Notification are set to None, 'Manage audiences' and 'Publish notifications' will be disabled

All Notifications

None: User can't see the 'All Notifications' option, only 'My Notifications'

View: User can switch to 'All Notifications' but can only view the notifications and cannot perform the following actions:

  • Edit

  • Duplicate

  • Delete forever

  • Rename notifications that were not created by that user

Edit: User can perform all edit actions in 'All Notifications'

Note

Manage audiences and Publish notifications are available only when All Notifications is enabled.

Audiences

None: User can't see the Audiences page under the Communication Center side menu and view audiences in the notification Delivery page

View: User can access the Audiences page, but can't perform the following actions:

  • Edit audience

  • Duplicate Archive

  • Create new audience

  • Activate archived audience

  • Delete forever

Edit: User can access the Audiences page and perform all Audiences related actions

Note

Publish notifications is disabled when Audiences is set to None or View.

Publish

None: The following actions are not available:

  • Send now

  • Schedule

  • Archive

  • Pause

  • Restore

  • Mark as done

Allowed: User can perform all publishing actions

Note

The Archive option remains available for drafts created by the user.

Content

Click to expand

Manage Content

  • None

  • View

  • Edit

  • Users must have a minimum of "View" permissions to access the editor

Customize Templates & CSS

  • None
  • Edit

Manage Settings

  • Edit” permissions will allow a user to access and edit the Environment and System settings in Insights
  • Users must have a minimum of "View" permissions to access the editor

Data

Click to expand

Insights Access

  • None
  • Allowed

Session Playback Access (SAP only):

  • None
  • View
  • Edit
Note

  • “Edit” permissions will allow user to “Delete” a session only
  • Insights Access must be set to Allowed to enable Session Playback access options

Publish

Click to expand

Publish Content

  • None
  • Non-production only
  • All Environments
  • "Publish Content" permissions are required to perform a publish
  • If "None" permission is set for "Publish Content", there will be no option to select a value for "Publish Settings" or "Publish WalkMe Version" permissions

Publish Settings

  • None
  • Non-production only
  • All Environments

Publish WalkMe Version

  • None
  • Non-production only
  • All Environments

Create a custom role

  1. Select the Custom Roles tab in the Roles page
  2. Select + New Role
  3. Enter a role name
  4. Select the permissions to assign
  5. Select Save
  6. The new role appears under the Custom Roles tab

Delete a custom role

Delete a custom role when it's no longer needed.

  1. Hover over the custom role
  2. Select the Delete Role icon

Note

You can delete a custom role only if no users are assigned to it.

Tip Tuesday Videos

Roles and Permissions

Technical Notes

Only users with the following permissions can have access to the WalkMe Editor:

  1. The custom role must be assigned either "Manage Content: View" or "Manage Content: Edit"
  2. The custom role must be assigned either "Manage Settings: View" or "Manage Settings: Edit"

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